Job Scope:
Senior Manager, Customer Strategy
To assist in formulating the customer (patient) and doctor relationship management strategy and map the required competencies across marketing (CPAC) and operations. To project manage the identified projects in the CRM area. Oversee management of the Doctor Loyalty Program
Roles and Responsibilities
Lead data analysis to develop an effective customer engagement strategy and implementation plan.
Analyze existing processes and systems in the CRM (patient & doctor) area and identify gaps to the execution of the strategy.
Make recommendations on the CRM implementation roadmap
Develop milestones and monitor identified projects progression
Monitor Doctor Loyalty Program KPI achievement and propose necessary action to enhance result
Manage the Doctor Loyalty Program
Requirements
Degree in Business or Communications with strong focus in Marketing or Degree in Computer Science with working experience in Marketing.
At least 5 - 8 years of marketing experience with 2 years in internet marketing. Sound and thorough knowledge of search engines, website designs and technical matters.
Possess good presentation and communication skills.
Pleasant disposition, positive, patient, empathetic, and diplomatic
Excellent interpersonal skills, self starter and the ability to thrive in a fast moving and highly challenging environment
Strong command of spoken and written English
Requirements:
Qualification: Degree
Years Exp: 5
Location: Central, North
Job Type: Full Time, Permanent
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